Mobile marketing is essentially taking advantage of the popularity of cell phones (especially smartphones) to make money. It is a subset of internet marketing, which uses web-based advertising. Mobile marketing advertisements are also viewed over the internet, but on a phone browser rather than a computer.
There are many advantages to this. Primarily, there are many more people using cell phones to access the internet than there are using computers. This means any form of cell phone marketing will reach a higher number of people. In addition, getting your ads on smartphone apps, mobile sites, and cell phone browsers is far cheaper than doing the same on computers.
In addition to lower costs and a larger audience, marketing on smartphones also has virtually no competition for most of the highest paying terms. This means that you make more money in a shorter amount of time when compared to other methods.
If you have been looking to make money online, mobile marketing is one way to do it that will introduce you to all of the basic principles of internet marketing without the cost, complications, and competition. If you're someone who is already making money online, mobile marketing is a way to simplify and diversify what you are currently doing.
In short, mobile marketing provides a money making opportunity to the experienced and inexperienced alike. It involves utilizes the popularity of smartphones and other types of cell phones to make a profit. Because of the low cost and lack of competition, it is a good option for anyone looking for a new method to make money online.